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Archives - 1915
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The
1915 model year featured many important steps in the
growth of the young Chevrolet Motor Company. A total
of four different models were sold as 1915 Chevrolets.
This
would be the final season for the Light Six, one would
probably think that it was due to its high price -
compared to other models of the Chevrolet and competitors
such as Henry Ford's Model T. Interestingly, the advertising
slogan of Chevrolet during this year for the Light
Six was "The policy of this company is to build
a good motor car to sell at a reasonable price"
(see advertisement on right, click to enlarge).
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Models
Available were:
| H-2 |
Roadster |
2P
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2-dr.
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Royal
Mail |
$750 |
2000
lb. |
| H-3 |
Special Roadster |
2P
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2-dr.
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Amesbury
Special |
$985 |
2100
lb. |
| H-4 |
Touring |
5P
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4-dr.
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Baby
Grand |
$850 |
2500
lb. |
| L |
Touring |
5P
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4-dr.
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Light
Six |
$1,475 |
3050
lb. |
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View
photos of the
1915 Amesbury Special, the H-3 Special Roadster
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Granted the Light Six was expensive, but it did come
standard with electric Auto-lite starting and lighting
included.
Options
for the other cars - which did not come with the starter
as a standard feature included a trunk (to fit between
the fuel tank and the tire rack, Houk wire wheels
($125), and a spare tire.
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Here is a price breakdown and weight of each vehicle:
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Base
Price
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Weight
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| H-2 |
Roadster-
Royal Mail |
$750
|
2,000
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| H-3 |
Special Roadster - Amesbury Special |
$985
|
2,100
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| H-4 |
Touring - Baby Grand |
$850
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2,500
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| L |
Touring - Light Six |
$1,475
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3,050
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Above
you can see a photo of a 1915 Royal Mail with
the gas tank located behind the seat. Notice
the optional trunk which was located behind
the tank and in front of the tire rack.
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Chevrolet's
initial entry into the low price market came in April
of 1915, when Chevrolet introduced the 490 series.
The
company chose to market the product as a 1916 model
but was available for purchase at the local dealer
by May of 1915. The price? A very reasonable
$490!
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